MORPRIME Industries™ and @newbalancelifestyle teamed up to celebrate the reintroduction of a sneaker dragged kicking and screaming from Boston’s 1982 archive - the pair that prefaced pig-suede uppers, elements of reflective 3m panelling and an injection of dual-density midsole compounds whilst welcoming ‘New Balance Grey’ onto shopfloors amongst other landmarks.
Welcome, the 990v1 - a product of four developmental laboratory years, ‘82’s first $100 shoe.
Head over to www.newbalance.co.uk or VISIT London’s Oxford Street flagship to grab your pair!
Welcome, the 990v1 - a product of four developmental laboratory years, ‘82’s first $100 shoe.
